Taking the Right Photos Help Sell Real Estate in Boca Raton

Posted by Jean-Luc Andriot on Friday, November 24th, 2017 at 5:21pm.

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Winning Tactics for Photos that Sell Your Boca Raton Luxury Property

In most cases, your luxury realtor’s team will include a professional photographer to capture outstanding photos. When it comes to your property’s listing, the more excellent the picture, the better the representation which will also help you buyers get an idea of the type of homes available. However, when it comes to photography, the photos need to have proper lighting, a beautiful composition and they must feature the selling points to the home. In this blog, we point out some winning tactics for you to keep in mind when selling your luxury property in Boca Raton and Palm Beach County.

Be Sure to Hire a Real Estate Team that Uses Today’s Most Advanced Technology

Some of the world’s most elegant architecture and construction line the shores and cities of Palm Beach County. You can find the beautiful country club and penthouses in Boca Raton that are just stunning in many of the listings throughout the real estate websites. However, if you’re going to hire a professional team to help you sell your property, be sure to find one that doesn’t represent your home with shoddy photos or video production. A good photographer will know to use many tools to get the right shots, exhibiting your homes most elegant features. Some equipment will include tripod, slider, flash, light stands and insurance. Let’s discuss the protection first and foremost as it’s one of the most important.

Your Realtor or Broker Ensures Your Property and Contents are Safe

Most professional photographers will be bonded and carry coverage for shooting real estate photography. It’s a winning tactic when you know these individuals will be entering your home accompanied by the agent or broker. Like many of you who live in the country club and high-rise communities, you have an expensive property that needs protection. In most cases, the photographer will respect the property as well as the contents. However, what if an accident does occur? Your real estate agent holds a high credibility and will ensure the people on his/her team has the right coverage before ever stepping foot into your home. Since mishaps can happen, it’s good to know that the pros have gone through procedures such as background checks in advance.

Lighting is Everything When it Comes to Filming Your Luxury Home

Next, proper lighting is imperative when shooting real estate photography. Take for instance our home listing found at Townsend Place unit A110-111, where you can see each room has lighting from the condominium but there’s been additional light sources used to be sure to give the potential buyers an idea of a bright and cheery place to live. Unless someone is looking for a gloomy house, they most likely want to have an excellent idea of what the sun and indoor environment entail. After all, this is the Sunshine State, and people looking to invest in real estate property undoubtedly are looking for a chance to be surrounded by incredible daylight. Many photographers use natural lighting but most likely changed in Photoshop or Lightroom to give a gorgeous photo that creates a nice ambiance.

The Right Composition of a Room Can Have a Huge Impact on the Buyer

Other than the light, a composition is also another ploy where the real estate photographer needs to have an understanding. For example: If you have a room that has balusters the photographer needs to show those without taking away from the rest of the room. One of our listings found at Mizner Court unit PH2 had interior designs that are stunning. If the composition of the photos isn’t aesthetically appealing the buyers may not get all this property’s amenities. One of the best shots taken were in the dining room with the raised wooden ceilings. The photographer knew to stand at the right angle as well as turned the camera on the side taking a longer shot that features one of this home best characteristics. If the real estate photographer didn’t understand how to make this angle highlight that area, it might not be as enticing. The home buyers want a variety of pictures to help them decide if they are interested. Award-winning real estate agents, not only know the right composition, they will tell the photographer what areas of a home they think need attention making the pictures more intriguing.

Virtual Tours are Sweeping Boca Raton Real Estate Everywhere

While light and composition are essential for real estate photography, your future homeowners like a variety of visuals. Including real estate videography may be another tool your agent suggests during the listing phase. Video can produce a more in-depth version and today’s modern real estate agent wants to include this media to help you sell your home faster. You’ll notice that most of the listings on our site include a Virtual Tour that allows you to view a property in 3D which is as close to visiting the estate in person as you can get. Our listing found at 550 SE Mizner Boulevard Unit B602 in Townsend Place is an excellent representation of a virtual tour. Most people in the luxury markets are utilizing this type of video capture to help people living out of state or internationally to get closer to their home buying goals.

Proper Music or Soundtracks Must Accompany Your Real Estate Video

Other than virtual reality and video production, the audio is another aspect as a winning tactic for selling your luxury home. The style and genre of your video’s soundtrack can help gently guide a prospective home buyer or turn them away. Your real estate team takes extra precaution in this area. Also, these professionals know the sound that will complement the video, but more importantly the right type of patron. Moreover, you wouldn’t want mainstream pop blasting a new client’s ears while viewing your million-dollar home. You can trust neither does your realtor. However, keep in mind, the video production, images, and soundtracks are all part of your professional team’s tools to be successful working on your behalf.

In closing, make sure the real estate tactics their using today are at the cutting edge of technology. Whether it’s video, photos or any other tool the idea is to make your home sell faster, you should be sure the team you’ve selected is at the cutting edge of today’s top-notch real estate tactics. If you’ve been shopping around for someone to help you sell your mansion, villa or any other South Florida property, make sure you peek at the photos and tools that team uses to deliver what is promised. The team that uses the right tools knows how to get the job done with little for the homeowner left to do.

If you’ve been thinking about selling your luxury property and live within Boca Raton or around the area, our specialists are eager to assist. Contact us today.

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